Will LinkedIn and Twitter kill telemarketing?

Will Hawkins asks, “Will LinkedIn and Twitter kill telemarketing?”. An interesting thought, based off a recent business experience where using Twitter and LinkedIn proved much more successful than hiring a whole telemarketing company.

I can’t be bothered with Twitter too much – manly because I don’t have a portable medium for Twittering, and I’m never doing anything Twit-worthy, but I do use LinkedIn.

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About James

James is a Senior New Media Developer at MMT Digital, and has BA(Hons) in Design for Interactive Media from the University of Gloucestershire. He loves designing and producing all sorts of website and Flash-related things, as well as prattling on about technologies.Day-to-day he works with Flash, Dreamweaver, Director, Microsoft Office Sharepoint Server 2007 (MOSS) and in his spare time he mucks about in Flex and Wordpress.Follow James on Twitter.

4 Responses to “Will LinkedIn and Twitter kill telemarketing?”

  1. Paul Rasmussen 3rd February, 2009 at 4:07 pm # Reply

    we can only hope

  2. James 4th February, 2009 at 11:14 pm # Reply

    Ha ha, yes indeed.

    I can forsee that we’ll have a load of just-as-annoying companies starting up spamming social networking sites though :-S

  3. Jonathan 9th July, 2009 at 12:48 pm # Reply

    More than likely it will just be another element of the marketing mix. There will be large segments of potential customers that you will never contact by Twitter, and telemarketing, mail or similar will still be useful.

    For certain segment, such as 18-24′s, of course, it could become a significant contact method, but there are some things that will work better with the immediate feedback and question answering inherent in telemarketing.

    Jonathan, Synergy Connections – UK Telemarketing Services

  4. melatoninTechy 28th September, 2009 at 7:57 am # Reply

    i just love Twittering compared to blogging. i was a blog addict and now i am a Twitter addict.

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